MARKETING YOUR HOME
Coldwell Banker offers one of the most powerful and comprehensive marketing programs to ensure your home is seen by the right buyers. In addition, to our industry leading online strategy, we use a proven combination of traditional and cutting-edge methods to market your home including:
• National Brand Advertising
• Online Advertising
• Social Media
• Media relations/public relations
• Just Listed flyers and postcards
• Coldwell Banker Global Luxury Program®
• Yard signs
• MLS (Multiple Listing Service)
INTERNET MARKETING ADVANTAGE
Our comprehensive internet marketing strategy includes displaying your property with a detailed description and multiple photos on the most-visited real estate websites in the world*. Your home will be showcased on hundreds of sites, putting it in front of protentional buyers everywhere.
* Some websites display properties based on criteria such as price point or feature. Not all properties will appear on all sites.
EXCLUSIVE WEBSITES
Our websites attract tens of millions of visitors each year - locally, nationally, and internationally - with considerable traffic coming from mobile and tablet devices.
OUR EXCLUSIVE PROPERTY MARKETING PROGRAM:
LISTING CONCIERGE!
Listing Concierge combines an innovative, yet simple-to-use, first-of-its-kind real estate marketing platform fueled by a dedicated, experienced and professional service team that is committed to helping every agent shine.
By providing a best-in-class, comprehensive marketing plan for listings—that is seamlessly executed and reaches consumers across all spectrums—Listing Concierge helps agents win more listings, prove their value proposition and turn one listing into three…with just mere minutes of their time.
Professional Photography
High-quality photos perfect for print and online to make your property look its very best
Property Tour
Professionally produced photo slideshow with narration
Property Brochure
Beautiful, professionally printed property brochures to showcase your home
Targeted Online Advertising
Geographic targeting technology markets your property directly to local buyers online and on social media
Single-Property Website
Professionally designed property website that is viewable on all devices and easily shared via social media
Print Advertising
Eye-catching property advertisement in one of the region's prime print publications
Mobile Brochure
Exclusive yard sign panel with CB Mobile Brochure technology that delivers your home's unique details and photos to consumer mobile phones
Area REALTOR® Notification
Agents at local real estate companies in your area will be notified your home has come on the market
Seller Update
Detailed report outlining everything that has been done to bring your home to market and maximize its exposure
Just Listed eFlyer
"Just Listed" announcement eBlast sent to an exclusive list of personal and professional contacts
TV and Online Promotion
Professionally produced spot featured on Coldwell Banker's TV show, At Home in Northern California, Sundays at 4pm & posted on Coldwell Banker's YouTube channel
Silver Envelope Home Announcement
Stunning, trifold property announcements direct mailed to your neighborhood in silver envelopes that get noticed
Online Property Syndication
Your home will be displayed on the real estate industry's most visited websites and viewed by potential buyers all over the world
© 2022 Coldwell Banker Realty
